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NYC native Bobbito García is a freelance creative who has put an indelible footprint on multiple urban movements. During the 1990s, the legendary air personality was one-half of the “Stretch and Bobbito” program on WKCR. The duo introduced the world to an unsigned Nas, Biggie, and Wu-Tang, as well as an unknown Jay-Z, Eminem, and the Fugees. The total record sales for all the artists that premiered on their platform exceed 300 million. In 1998, the Source Magazine voted them as “The Best Hip Hop Radio Show of All Time.“ As the progenitor of sneaker journalism, García penned his landmark Source article “Confessions of a Sneaker Addict” in 1990, then in 2003 became the critically acclaimed author of Where’d You Get Those? NYC’s Sneaker Culture: 1960-1987 (Testify Books). In 2005, ESPN’s “It’s The Shoes” series, hosted by Bobbito, became the first show on the subject in broadcasting history. A former professional basketball player in Puerto Rico, García performed in the ground breaking Nike “Freestyle” commercial. In 2007, the brand released seven co-designed Air Force 1 sneakers bearing his name. The voice of EA Sports’ popular NBA Street video game is also a world-renowned DJ, who has spun World, Soul and Jazz music at Lincoln Center, Central Park SummerStage, and the Smithsonian (DC).
Filmography
Movies and shows, newest first
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2025
Sneaks
Movie Bobbito (voice)
- 2021
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2020
Vice Versa
TV show Self
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2019
Big Chips
Movie Himself
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2018
Rock Rubber 45s
Movie Self
- 2015
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2015
Adult Rappers
Movie
- 2014
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2013
Jamel Shabazz Street Photographer
Movie Self
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2012
Doin' It in the Park: Pick-Up Basketball, NYC
Movie Director
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2009
Copyright Criminals
Movie Self
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2008
Gunnin' for That #1 Spot
Movie
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2007
On the Road with Judas
Movie Eric
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2005
It's the Shoes
TV show Himself - Host
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2005
Just for Kicks
Movie Self
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2001
Prison Song
Movie Brown
More credits
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2000
Freestyle: The Art of Rhyme
Movie Himself